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Acacademic Resources

Ladd, T. (2022). The Achilles’ heel of the platform business model: Disintermediation. Business Horizons, 65(3), 277-289. 

Ladd, T. (2016). The Limits of the Lean Startup Method. Harvard Business Review. Retrieved from https://hbr.org/2016/03/the-limits-of-the-lean-startup-method

Ladd, T. (2017). Does the Business Model Canvas Drive Venture Success? Journal of Research in Marketing and Entrepreneurship, 20(1), 57-69. 

Ladd, T. (2017). Business models at the bottom of the pyramid: Leveraging context in undeveloped markets. The International Journal of Entrepreneurship and Innovation, 18(1), 57-64. 

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